Musée 博物館經典復古工業傢俱
Musée 的 core value 源起於歐洲的古典博物館 ( Museum )，秉持著為了延續同樣經典的概念而持續前進的開拓與革命精神，這是由一群30世代的年輕人所引領的另一波家具設計新思潮。「Musée」命名自法文博物館之意，以個人博物館為空間靈感，透過歐美現正引領潮流的select shop形式為概念，集結生活中美好的蛛絲馬跡呈現給眾人。一件罕見的設計師作品、一個訂製款的骨董家具、也或許是一種美好年代風格想像，獻上過去的傳奇、今日的經典、未來的設計力。 傳承自啟蒙時代博物館精神，並且秉持包浩斯學派主張設計價格平民化的必需品，Musée 將藝術設計工業商機結合，努力創造價格與品位間的完美平衡；Musée以獨特工業風復古造型家具呈現呈現法式慵懶風情，透過重新搭配改造，將老件賦予新的意義，新元素注入老靈魂。
木材：Musée 使用許多環保再生材料，不僅僅是為了這些歲月的痕跡、質感、歷史或耐用性，而是因為它環保。大部分的木材是從老房子的屋頂、樑脊、屋架或是穀倉及倉庫拆除的，經過幾十年的歷史，甚至是世紀的洗禮下，他提供的強度及穩定性大大優於新的原木。而關於新的木材使用，則是選則高品質的柚木、芒果木及一些較堅硬的熱帶硬木，來帶出歷史的溫度。金屬：在Musée的收藏裡，你能看到有許多金屬的元素、零件，大多是從廢棄的工廠、老舊的船隻及世界各地搜集回來的，經過重新手工整理、設計，讓他們再次從容地跨越時空展現。
Derived from a European museum concept, extend and going forward with such revolutionary spirit and ideology, this is a furniture design nouvelle vague that is started by a group of Taiwanese youth in their early 30’s. Musee is a French word that stands for museum, their muse and goal is to provide a platform for everyone to build their personal and intimate museum. Inspired by the select shop trend started in Europe and North America, blending with the beautiful details in every aspect of our daily lives. Let it be a rare piece of designer’s work, a custom-made antique furniture. It represents a wonderful nostalgia for a certain period in time, Musée is dedicate to offer and present to you the legends of world class craftsmanship, the modern classics, and futuristic design. Inherited from the true spirit of a time museum, and insisted on Bauhaus’s design affordable to all price tag, Musée combines artistic design and industrial business opportunity, and strive to maintain the perfect balance between pricing and tastes; Musée’s unique industrial retrotistic furniture that showcases a laid-back French salon or lounge vibe and aura, via reinvented and reconstructed vintage pieces, giving these pieces a modern twist and vintage soul.
Musée used lots of recycled material, not only because these material captures the essence of time, its mark, texture, history and durable, also because they are environmental friendly. Most of the wood are taken and collected from old houses’ roof, ceiling, or from a warehouse and storage spaces. These materials have years or centuries of time within them, the endurance and stabilities are much stronger than newer wood. Regarding the usage of new materials, Musée pick high quality wood from mango and teak trees, or others harder woods from tropical forest, with the warmth of history and time. Metal: In Musée’s collection, you can see lots of metallic elements, parts, and they are mostly taken and collected from abandoned factories, vintage boat houses, and acquired from somewhere around the world. After we remodel, reconstruct, repair and redesign them, allowing them gracefully be presented beyond the hands of time.
Musée & Mr. Screaming Eye Exclusive Interview
Mr. Screaming Eye
Most furniture store or the current store location trend will choose to have their store located around stores selling similar products，such as furniture stores will mostly located near 文昌街、南昌街、內湖, and some very stylish stores are located at 民生社區，why did you guys pick this location?
Musée
This is a question that many of neighbors asked when they first walked in, we do love 民生社區, but it is not as convenient，we picked this location because this is an community with history and it is very convenient. People here are very friendly, be it 7-11’s store clerk or noodle place’s workers, everybody says hi to each other on the street。 When we needed help, they had all been very helpful. We just love the peacefulness in this charming community.
Mr. Screaming Eye
The store looks like vintage and antique store that is very trendy nowadays, what makes it different?
Musée
We are not exactly a vintage and antique store, we do carry such items but it is only a small part of our collection, we do love authentic vintage and antiques, but for most people the price tag is simply not affordable. For example, an authentic metallic cabinet would cost around $300,000 NT, or a chair would cost $100,000 NT. That is equivalent of several month of wage for some Taiwanese youth. We will generally carry some affordable, authentic vintages that are practical for daily usage in our collection, we would modify them and give them new soul and new elements.
Mr. Screaming Eye
Let’s talk about your store name, what does it mean and what’s the concept?
Musée
Musée is actually French, it means museum, we named it Musée becuase in our concept there is a bigger dream, this store is our museum, we want to collect all the beautiful things in life, this is phase one, in the future we will have endless possibilitiese and boundless imaginations, we might collect by designers, maybe open up multiple restaurants, they will all their own unique style, just like museum in different era will have different aura. Maybe one day we will open a a futuristic store, who knows! Everything will be cultivated from our daily experiences.
Mr. Screaming Eye
What is your background? You are not from industrial design background, so why did you two jump into this business?
Musée
I have done many things in the past, to be clear, I am a greedy person, there are so many things I want to do but never had enough time. I break danced, I was a DJ and had released an LP, opened up a vinyl record store, I ran club nights and hosted parties, I worked in a event promotion and marketing firm and etc… All of these past credentials had brought me to this path and presented this opportunities to open Musée. When I worked as a DJ, I was travelling quite often and I met a friend who is a designer in UK, I never thought about we will have work related connection, we became friends through music, we are both crazy about vinyls. And just couple month ago, I wanted to decorate my new house, I spent lots of time to research online and all the stores in Taipei, we do love many of their design but simply cannot affordable their price tag, or some of them are just simply rubbish.
My wife had cut out samples from stylish magazines, but in the end, I ended up doing the decoration myself.. And one day my friend in UK sent me some images of the furniture he designed. And we absolutely love them! We loved them so much, we flew to UK immediately, he described them as industrial, but they are very different than what we saw on the market. The handmade texture is of the highest quality, and many of the items we can’t find in Taiwan. But seriously, be it loft style, industrial style or vintage style, they are not just metal and wooden objects, we saw lots of elements that are not seen in Taiwan. We immediately decided to work with him and bring these beautiful pieces to Taiwan!
Mr. Screaming Eye
Speaking of which, your industrial design styling is very unique, can you just explain what the differences are?
Musée
In fact, when we speak about loft or vintage style, they are not something new, they had been widely adopted in North America and Europe for years, but in Taiwan, the trend has just started, that is why in Taiwan, we often see similar items. Seems like the ability to design and product higher end product has not matured yet. The product we wanted to present designs that contains lots of British industrial revolution era’s concept, combining with lots of modern elements, hence creates a sparkle between old and new. Besides the most basic metallic and wooden pieces, there are also items such as industrial hands, parts taken from abandoned machinery and etc… We are hoping to connect these new elements with vintage pieces emotionally. Furthermore, all the pieces are durable and are also for outdoors, they will stand the test of time.
Mr. Screaming Eye
What about price? I noticed all of your furniture has a price tag, and you even put the exact price on your website, this is very different than other indie stores, why did you do it?
Musée
Regarding the price issue, I think many customers felt the same way, most of the items in indie furniture stores has no price tag, and more often than not, when you asked, the price is so high, that people are intimidated. Sometimes when there is no price tag, I am often skeptical that the sales in these indie stores might tell me a price and tell someone else a different on. We hated it. I think our price being transparent is not a bad thing after all, this is a a free market without a border, with the internet, everyone can compare the price, and I highly recommend if you want to buy a furniture, you need to go to the actual store, feel it and touch it, because these furniture are like your friends and roommates and will likely be with you for a very long time if not forever, it is best to select wisely, price-wise and quality-wise. In all, put the price tag aside, select your beloved furniture wisely!
Mr. Screaming Eye
What are your future plans?
Musée
As for Musée, we are hopig and wanted to work with Taiwanese designers, Taiwan has many talented designers, and lots of traditional techniques, then how come North American and European designers can mix new and old elements so well and we cant’? Taiwanese people absolutely loved their design…
Supposedly, Taiwanese government had been pushing and promoting cultural and design industry for quite awhile, take 松菸 for example, majority of time, the government would make big announcement stating that they will do this and that, but then nothing really happened…. I think a very important point and lesson to be learned from government’s mistake is that cultural and design must connect with business opp, and business opp that generates sustainable profits. A design without sustainable profits is not going to last. And marketing is quite important as well, good design without marketing is not going to be sold and purchased, that is a pity indeed.
Musée & Screaming Eye 先生的特別專訪
Mr. Screaming Eye
一般家具店或現在的商業模式，都會選擇一些同類商品的聚集地，像家具店一般都在文昌街、南昌街、內湖，甚至現在有很多很有風格的店都選在民生社區，你們為什麼會選在這個地方?
Musée ( Jack )
這是很多附近的鄰居走進來時，會問的其中一個問題(笑)，民生社區我們也很喜歡，不過地點不是那麼方便，選在這邊是因為很喜歡這個老社區的親切感，吃東西又方便，不管是五金行還是7-11的店員，或是後面的麵店，大家走在路上也會打招呼，有時候不知道的事情問他們，他們都會超熱心的指點回答，現在捷運開通，交通上也很方便，又一種鬧中取靜的感覺。
Mr. Screaming Eye
這家店看起來很像現在流行的vintage骨董店，有什麼不同嗎?.
Musée ( Jack )
我們說起來不能算vintage骨董店，在店裡其實這一類的商品佔比蠻小的，這也算是另外一塊非常大的領域，當然這些過去往日的美好我們都很嚮往，但是對一般人來說門檻也是非常的高，動輒一個鐵櫃要三十萬或是一張椅子要十萬，那大概要不吃不喝很久才能買回家供起來吧? 基本上我們只會選擇一些小樣的東西，大家負擔的得起，也可以有一些實用性的商品，或是將他改造之後，可以有更多的用途，就像我們在介紹上說的一樣，”將老件賦予新的意義，新元素注入老靈魂”。
Mr. Screaming Eye
說說你們的店名吧?這是什麼意思?有什麼樣的概念在裡面?
Musée ( Jack )
Musée其實是法文，博物館的意思，取了這樣的名字是我們的概念中有一個很大的夢想在裡面，這就像是我們的博物館，把我們生活中所有美好的事物蒐集起來，這只是第一種風格，未來還能有很多的可能跟想像，或許蒐集設計師，或許是餐廳，每一個館別會有自己的特色，就像是博物館不同的年代會有不同的風格一樣；或許有一天也會開一個很未來主義的店也說不定，但這是由我們生活中的經歷一點一滴來構成的。
Mr. Screaming Eye
你的個人經歷呢?不是學相關科系的，怎麼會投身到這樣的行業?
Musée ( Jack )
其實我做過的事情很多，說明白點我是個很貪心的人，想做的事情很多，但時間總是不夠，以前曾經跳街舞，晚上當DJ，發了唱片，也開過黑膠唱片行、經營夜店、辦party、做百貨公司企劃、公關公司…等，每一個經歷當然都有著一種…該怎麼說，機緣吧?人的緣分很奇妙，這次會有這個機會，也是以前在做DJ的時候，世界各地跑，而認識了這一個朋友，在英國做設計，其實以前也沒想過會在工作上有什麼樣的連結，會成為朋友也是因為音樂，對於黑膠的時代，我們都懷念不已。剛好前陣子，我自己要開始裝潢家裡，上網搜尋了很多，文昌街、南昌街、內湖，還有一些蠻有個性的獨立店面，結果很多是喜歡的買不起，不然就是便宜但工太差，我老婆又每天看雜誌，說要什麼風格，陪著她找了很久，最後只好我變成木工自己做；有天無意間跟他聊起這件事，他介紹了這些家具給我們看，光看圖片就很心動，最後還是直接飛了一趟跑去看，一看到就愛不釋手，雖然一樣講得是Industrial，但是卻跟現在市面上的很不一樣，全手工的質感，非常的細緻，而且很多單品是在台灣沒看過的，鐵櫃、鐵椅什麼的實在太多了，可是說真的，不管是loft風也好，工業風也好，還是VINTAGE，絕對不是只有鐵件或是老木頭，我看到很多元素是在台灣沒看過的，當下就馬上決定要談合作引進了。
Mr. Screaming Eye
說到這個，你們的工業風是很特別，可以介紹一下你們的工業風有什麼不同嗎?
Musée ( Jack )
其實像所謂的loft，亦或是vintage，在歐美已經流行了很多年，在台灣才剛開始，因此感覺上，蠻多商品的同類性質蠻高的，想要做出一些複雜一點的東西時，技術上還沒那麼成熟的感覺，而我們選進的商品，設計上，大量的運用了英國工業革命時期的概念，在加上許多現代的時尚元素，是一種新與舊擦出的火花，除了基本的鐵件、老木之外，還有一些工業把手、機床的零件…等等，希望能夠把這個新的時代與老物件做出一些情感的交流。再者是，這樣的家具其實是非常耐用的，就算是在戶外，也可以經得起考驗的。
Mr. Screaming Eye
價格呢?我注意到你們每一樣家具上都有吊牌，而且你們也直接在網站上打出價格，跟一般的獨立店家不太一樣，為什麼?
Musée ( Jack )
在價格這件事情上，我想很多消費者都會有同樣的感受，去文昌街或是一些家具店，沒有標價，找了一個商品想問，結果一問可能幾十萬，你不敢在問下去了，或是價格是業務心理自己的一把尺，他拿著計算機告訴你多少錢，這時你會不會在心裡想，他跟別人說多少錢?這是我自己親身的體驗，我不喜歡這樣，價格透明沒有什麼不好，現在是完全自由的市場，網路也很發達，大家可以自己比價的，而且其實我很建議大家要買家具的話，最好能夠親眼看到、摸到，不是說因為單價比較高，well…當然也是原因之一，不過，畢竟是自己生活上要用的東西，就像自己的室友或伴侶一樣，每天都要相處的，生活品質很重要，不管有錢沒錢，所以無論是室友或伴侶都要慎選阿
Mr. Screaming Eye
未來的計畫呢?
Musée ( Jack )
以目前的家具店來說，其實我們還是非常希望能夠與台灣的設計師合作，台灣其實有相當多的實力設計師，也有很多很棒的傳統工法，為什麼歐美可以把這些新舊融合的技術做得這麼成熟，然後自家人都這麼捧場?台灣現在一直在推”文化創意產業”，但以松菸來說，有時忍不住覺得只是雷聲大雨點小，我覺得文創很重要的一點是，創意必須要結合商機，所謂的”產業”，必須要有產值才能叫產業，沒有商機，空有創意是沒有用的，很多設計師只埋頭在工作室裡面設計，但不太知道外面的世界，事實上不只是產品，行銷也很重要，不然空有好的設計，卻乏人問津，是件很可惜的事。
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